Wal-Mart

Introduction to International Business

“Wal-Mart Case”

teacher: Drs. H.C. Stek

group 6 , team 5

students: Agnesa Krasniqi and Marie-Luis Berendes
studentnumbers: 1919180 and 1938843

date of submission: 5th October 2009

1. What are both(prenominal) of Wal-Marts FSAs? To what extent are these FSAs location- cut back or internationally transferable?

Wal-Mart’s FSAs are every day low price and exceptional service. These look like quite simple notwithstanding the key point to the successful FSAs is Wal-Mart’s retail model.
This model included that the retailers from Wal-Mart had very low gelt that Wal-Mart gave them. This way Wal-Mart was able to keep the price low for their costumers (EDLP). They similarly give their customers a large(p) choice of products by their big variety of goods. Further more(prenominal) Wal-Mart has a very good system, technology and an excellent support from their suppliers. The exceptional service included that all their staff smiles at the costumers and give them a warm atmosphere during their shopping.

The FSA ‘every day low price’ can be location bound but also internationally transferable. There are a few fundamentals for this FSA.



First the regulations of the foreign state of matter consecrate to provide the chance to expand at locations that are in effect(p) for the company. There also has to be the ability to expand chop-chop to make it possible to reduce costs so as to provide EDLP. Furthermore the loss-leader strategy should be allowed. Then finally, if you started big size operations you also can exercise more power over suppliers when purchasing German or early(a) European products. If some of these fundamentals cannot be accomplished, their could be early(a) options to transfer the FSA. But if none of them are achievable, the FSA is not transferable. In the US this is all possible. But not every country will allow this FSA. So the it is partly location bound, but not impossible to transfer.
The other FSA, ‘exceptional...If you want to get a full essay, order it on our website: Orderessay



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